PROBLEM 

Burger King only uses 100% real ingredients with no artificial color flavor or preservatives.  Consuming preservatives can cause anxiety, mood swings,  aggression, and brain fog.

MY ROLES

Ideation, Concepting, Copywriter, Director, Video Editor.

Andrea Dunn

Assistant Production Director, Assistant Video Editor.

Burger King 

Wake up from the preservative nightmare.

SOLUTION

Show people that preservatives are something to fear. BK can save the innocent from this preservative nightmare and the side effects that can last for an eternity.